Habitat Pop: first pop-up store

Habitat Pop: first pop-up store

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On August 26, 2015, the Habitat furniture store chain opened its very first 800 m2 Pop-Up store in the heart of the 16th arrondissement of Paris. Presentation of this unusual place where the brand's furniture rubs shoulders with vintage creations.

Closest to the client

It is in the heart of the Passy Plaza shopping mall that you can find this unique space imagined by the brand. The principle is very simple: the place acts both as a Habitat store and as a vintage sales support. The idea is to get as close as possible to the customer, to be able to offer him articles that he could not find elsewhere. What excite the imagination of the client.

A sharp selection

You will not find in this Pop-Up store the whole Habitat collection. Indeed, to be able to satisfy a clientele fond of luxury, only the most beautiful pieces from the brand's collection have been selected to highlight vintage furniture and decorative elements. As a result, the space is not congested and the large surface aspect of furniture stores is abandoned in favor of a look more like a private apartment. At the corner of a living room or a dining room, everyone can choose and imagine items to bring home.

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